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TikTok Reporting Integration: Terms and Conditions

Last updated: 2 September 2026

1. About these terms

These terms cover the TikTok reporting integration operated by The Thoughtful Agency (Aust) Pty Ltd (ABN 86 630 992 657), trading as The Thoughtful Agency (“we”, “us”, “our”). They apply to any advertiser who authorises our TikTok developer application to access their TikTok ad account, and to the advertising data we receive through it.

They sit alongside our Privacy Policy, and alongside TikTok’s own terms, which continue to govern your TikTok For Business account.

2. What the integration does

We run a marketing agency. We buy and manage paid media for our clients, and we report on how that media performs.

Our TikTok developer application reads advertising performance data from the TikTok ad accounts we manage. We use that data to produce client performance reports and to compare results across the accounts we run. The integration is read only.

3. What data we access

Through the TikTok Marketing API we read:

  • Ad account information, including the accounts our authorisation covers, their currency and their time zone.
  • Campaign, ad group and ad records, so that the identifiers in performance data can be matched to their names.
  • Advertising performance metrics, including spend, impressions, clicks, conversions and conversion value, at campaign, ad group and ad level.

4. What we do not do

  • We do not create, change, pause or delete campaigns, ad groups, ads, creatives, audiences or budgets. We request read permissions only.
  • We do not access personal data about TikTok users. The integration reads aggregated advertising performance figures.
  • We do not sell TikTok data.
  • We do not use TikTok data to build or improve user profiles or audience segments.

5. How we use the data

We use the data to report to our clients on the performance of the advertising we run for them, and to benchmark performance across the accounts we manage. We do not use one client’s account data to identify or single out another client.

6. Who else sees the data

We use a third party reporting supplier, Beam AI, to help produce our client reports. Beam AI receives the reporting data described in section 3 and uses it only to produce reports for us. They act on our behalf, under a written agreement that requires them to keep the data confidential and secure, to use it for no other purpose, and to delete it when we stop working with them. Beam AI have separately accepted TikTok’s developer terms, and we remain responsible to TikTok for their handling of this data.

We do not pass TikTok data to anyone else, other than to the advertiser the data belongs to, or where we are required to by law.

7. Keeping the data

We keep reporting data for 36 months so that we can produce reports covering prior periods and show performance over time. After that it is deleted. If you withdraw your authorisation, we stop reading new data immediately, and we will delete the data we hold on request.

8. Authorising and withdrawing

Access begins when an authorised user of the ad account approves our application through TikTok’s authorisation flow. That authorisation can be withdrawn at any time, and does not need our agreement:

  • In your TikTok For Business authorisation settings, remove the authorisation you granted to our application.
  • Or contact us at privacy@thethoughtfulagency.com and we will revoke the access token at our end.

Withdrawing authorisation stops all further access. Reports already produced are not affected.

9. Security

Access credentials for the integration are held in a managed password vault and shared only with Beam AI, the supplier described in section 6. We revoke credentials when they are no longer needed, and when a working relationship ends.

10. Your TikTok account

You remain responsible for your TikTok For Business account, and your use of it stays subject to TikTok’s own terms and policies. Nothing here changes your relationship with TikTok. We are not acting for TikTok, and TikTok is not a party to these terms.

11. Changes

We may update these terms as the integration changes. The date at the top shows when they were last updated. If a change materially affects how we handle your data, we will tell the advertisers whose accounts are authorised.

12. Governing law

These terms are governed by the laws of New South Wales, Australia.

13. Contact

Questions about the integration or about the data we hold can go to privacy@thethoughtfulagency.com.

The Thoughtful Agency
Sydney | Melbourne | Los Angeles
thethoughtfulagency.com