Case Study: Get it at Glue
Get it at Glue.
Thoughtful’s Sam De Kauw, Jordan Lomax and Glue CEO, Darren Todd talk the brand platform concept generated to drive e-commerce for streetwear retailer Glue Store.
The socially led idea had an immediate impact on sales increasing return on advertising from $6 - $8 to $13 - $14 (per $1 spend). Success.