Podcast
BFCM gets more expensive every year, but higher costs don’t always mean worse performance
Podcast
Brands that wait until “last minute” may be losing mindshare. Retailers are increasingly launching early-access and teaser offers to capture demand before the shopping frenzy peaks.
Blog
We explore what actually works for Australian ecommerce brands looking to build a sustainable email and SMS retention strategy.
Thoughtful news
Brands that wait until “last minute” may be losing mindshare. Retailers are increasingly launching early-access and teaser offers to capture demand before the shopping frenzy peaks.
Event
At our recent Thoughtful Minds Connect event at Google, we explored the dynamic landscape of digital marketing.
Event
Last week, our team headed to Melbourne for an evening in partnership with Rakuten Advertising, hosted at the newly opened Rodd & Gunn Cellar.
Thoughtful news
Brands that wait until “last minute” may be losing mindshare. Retailers are increasingly launching early-access and teaser offers to capture demand before the shopping frenzy peaks.
Thoughtful news
Independent digital agency The Thoughtful Agency has been appointed as Jurlique’s global digital agency across western markets, including Australia, the USA, and the UK.
Paid Social
Our insights are grounded in both hands-on campaign experience and data from our Thoughtful Index, proprietary benchmarking tool, which aggregates performance metrics from over 35 brands.
Team Spotlight
I design anything from Meta & Google ads to email campaigns to social media content, across formats from static to motion—concepting and crafting creative that reflects each client’s brand identity.
Team Spotlight
I work with brands to build high-performing, SEO-friendly eCommerce stores and provide ongoing technical support—ensuring their stores run smoothly, rank well on search engines, and are optimized to drive conversions.
