First Party Data

Looking for First Party Data Service?

The Thoughtful Agencies First Party Data analysis is a comprehensive “deep dive” that enables businesses to leverage their proprietary data from both in-store and ecommerce sales. Our solution aggregates this data and performs a customer behaviour analysis based on a holistic view of the business, including Recency, Frequency, and Monetization (RFM). By doing so, clients gain valuable insights that can inform their commercial digital strategy and roadmap.

Our First Party Data solution provides clear and actionable insights that enable the creation and delivery of specific campaigns, such as winback and cross-sell, to improve customer loyalty and retention. By utilising a data-driven approach to decision making and strategy execution, businesses can increase their revenue and improve the customer experience through segmentation and personalization of communications.

Completing The Thoughtful Agencies First Party Data analysis, businesses can expect strategic recommendations and insights on:

  • Increasing customer retention and revenue (ARPU, LTV)
  • Improved customer experience through segmentation and personalization of communications
  • A data-driven approach to decision making and strategy execution

Our solution is designed to help businesses stay ahead of the competition by unlocking the full potential of their proprietary data.

With First Party Data, businesses can make informed decisions that drive success and growth.

Get in touch with us.

We work with fashion and lifestyle businesses who are looking for expert advice on how to master their e‑commerce growth.

We would love to hear about how we can help you – fill out the form and we’ll be in touch with you soon!